The Original Powell Towel™
Explore Powell Deeper.
Our mission at Powell Towels is simple: help you explore Powell deeper—discover new coves, stunning views, perfect campsites, hidden fishing holes, calm waters, winding canyons, and everything else the lake has to offer.
The Powell Towel is an ultra-absorbent microfiber beach towel that doubles as a detailed, high-resolution map of Lake Powell, featuring over 200 landmarks and points of interest. It absorbs 4 times its weight in water, dries quickly, packs small, and gives you a built-in way to navigate wherever the day takes you.
We created the Powell Towel after constantly reaching for phones or paper maps to figure out where to adventure next. We wanted something simpler—a guide at the tips of our fingers that didn’t rely on batteries and small screens. So we mapped the lake directly onto a compact, lightweight towel, making it easy to chart your course to your next adventure. The result is gear that helps you wander farther, discover more, and spend less time navigating and more time enjoying the water.